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Cognivas’ real focus is on data analytics. It recognises that the true value, or the ‘oil’, is the data and Cognivas is fast becoming a recognized analytics solution provider using a variety of on-site video and data feeds to understand, predict and impact customer activity and enable strategy alignment. |
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Face recognition and related video analytic solutions are increasingly becoming more mainstream, even commoditized. |
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Competitor solution sets typically do not go beyond data provision, and are limited to “single source” data inputs. |
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On the international front, face recognition is primarily focused on security, border control and terror watch. |
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We understand that this technology cannot be limited to one vertical. |
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Our focus is on increasing our customers’ profits by providing cutting edge analytic solutions to measure, understand, predict and monitor customer behaviour (profiling) in different bricks and mortar environments. |